INCREASE
your hotel’s
market share
IMPROVE
teamwork across departments
GAIN
staff buy-in for revenue management
Moving from silos to collaboration takes work.
The days of siloed departments are over—you expect your team to work together. But collaboration falls apart when sales or front-desk associates don’t understand your selling strategy.
Often, team members outside of the revenue-management department feel mystified by the hotel’s pricing and availability decisions. That’s holding your hotel back.
Get the entire team on the same page.
Learn the meaning behind the numbers (skip the math!)
Worried you have to learn complex equations to understand revenue management? We developed these courses specifically to teach everyone, even team members who find spreadsheets or statistics daunting.
Learn how you learn best.
We offer on-site workshops around the world and live courses delivered in the virutal classroom. Register for one of our scheduled classes or contact us to build one specific to your team. Our clients are diverse. Our learning options are, too.​
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Learn to speak the same language.
These courses will help unify your team. Your associates, managers, and directors will work together better when they understand the rules guiding pricing and availability decisions.
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Learning revenue management doesn’t have to be boring.
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These aren’t canned webinars. They’re live, interactive classes, delivered either in person or in the virtual classroom, where the learning is as dynamic as the discussion.
Each session is packed with real-world examples, practical takeaways, and plenty of Lynn’s own stories from the field. When you add passion and energy to the mix, the material doesn’t just inform, it sticks.
Every class can be tailored to your property, your market, and your team’s unique challenges.
With a background that blends hands-on hotel experience, teaching, and global consulting, Lynn makes sure the lessons feel relevant for every participant in the room. The result? Training that’s not only engaging but also directly applicable the moment you walk back to your desk.
Pick the courses that fit your needs.
Private, Customizable Classes and Workshops
Starting at $5,000
Department Heads and Directors
Learn how to develop your strategies to align with revenue-management goals.
Select a Course
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Revenue Management 101
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Conducting a Price-Value Analysis
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The Study Guide for the CRMA Certification
Managers and Front-Office Teams
Learn how your actions impact your hotel's performance and have the tools to make more profitable decisions.
Select a Course
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Revenue Management 101
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Conducting a Price-Value Analysis
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The Study Guide for the CRMA Certification
Prospective Revenue Managers
Considering a move into revenue-management? Learn everything you need to be successful in your role.
Select a Course
Sales, Marketing, and Event Management
See immediate results when you connect your work to the revenue-management principles underpinning your hotel’s strategies.
Select a Course
Vendors and Partners
Your team plays a vital role in maintaining strong, lasting relationships with partner hotels. Give them the tools they need to elevate every conversation.
Revenue managers speak in the language of demand, distribution, and profitability. When your Member Services team can engage in that same vocabulary, conversations shift from surface-level troubleshooting to meaningful problem-solving. Suddenly, questions about rate visibility, offer timing, or payout strategy become opportunities to demonstrate understanding, build trust, and add value.
Every training program and workshop is tailored to your product and platform, so your team isn’t just learning revenue management concepts in the abstract. They’re learning how those concepts connect directly to the features and benefits of your solution. That way, when they’re speaking with hotels, they can confidently explain not only what your product does, but why it matters to a revenue manager’s strategy, bridging the gap between functionality and commercial impact.
Select a Course
Not sure which course to start with?
“Lynn has been great for our team in Kenya! With her help, we brought more dynamic selling strategies to the hotels, and now the entire team understands the importance of this! We even customized all our reporting to suit our needs better!"
Arjaa M. Shah, Deputy Corporate General Manager
Tribe Hotel & Trademark Hotel, Nairobi, Kenya
Choose your training option.
We know everyone has a different learning style, budget, team dynamics, and goals. We offer different training options to make sure you and your team have everything you need to succeed.
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Customized courses, tailored to your team's needs
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Live virtual classrooms
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On-demand online courses
How does your hotel compare to the competition?
Find out how your rates and availability measure against your regional competition and you’ll be able to adjust your prices appropriately. Download our proprietary Price Value Analysis Tool today.