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Popular Demand


Beginning
Q1 2025

Course

Revenue Management 101

For Non-Revenue Managers

An Interactive Introduction to Revenue Management Concepts

Pre-register by November 13 to receive
A special price of $420 (15% off the regular price of $495) 

Priority input in class scheduling

(You will not be billed until the class schedule if finalized and you confirm your participation)

The class schedule will be published on November 19.

If pre-registration is not for you, please email us at info@zwibak.com so that we can share the registration link with you then.

Working Together

Have you wondered why revenue managers make the decisions they do?

Are you curious how your actions impact revenue management efforts?

Do you want to collaborate more and disagree less?

Do you want to grow revenue and market share?​

 

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If so, keep reading...

Who is this course for?

  • Hotel Leaders, Directors, & Managers​

  • Sales, Marketing, & Front Office Teams​

  • Prospective Revenue Managers

  • Vendors and Partners

What will you learn?

Not just these revenue
management concepts:

  • What is revenue management?​

  • How do we know what to charge?​

  • Restrictions, controls, and the deal with overbooking ​

  • Distribution, aka ‘How Rooms Get Sold’​

  • Why all the fuss about index and share? 

  • Forecasting Basics: The Art & Science of Predicting the Future

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But also these practical skills:

  • How to work better with your revenue manager​

  • How to integrate what you learn into how you work​

  • And much more you didn't know ( or were too afraid to ask)

Course Format

This 7-week course consists of

  • 1.5 hours of live virtual instruction each week

  • Approximately 1-2 hours of reading and practice problems between sessions

  • Office hours by request

Get Certified

When you complete the course, you are prepared to pass HSMAI's Certified Revenue Management Analyst (CRMA) exam.

Learn more about the exam here.

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What Participants Are Saying

“The RM 101 course helped significantly in my job. It gave me a strong base to understand revenue management and confidence when discussing it with my partners. 

Lynn was an amazing instructor.”

“This course prepared me to take on a larger role in revenue management and understand its implications for other departments, such as marketing, operations, and beyond!”

- Maira M. | Expedia Group

- Paul R. | Migis Hotel Group 

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