Zwibak Revenue Management
Courses For Your Team

Revenue Management 101

This course covers the basic concepts of revenue management, enabling all team members to integrate these strategies into their work.

Revenue Management for Sales

This course teaches sales professionals the basics of revenue management. Lessons include the ways the two departments overlap, transient pricing basics, business evaluation, and displacement analysis.

Revenue Management for Marketing

This course teaches marketing professionals the basics of revenue management. Lessons include the ways the two departments overlap, transient pricing basics, business evaluation, and displacement analysis.

Group Forecasting

In this course, you’ll study the concepts needed to confidently forecast group blocks. Specifically, you’ll learn about wash factors, booking pace, group patterns, and revising forecasts as you get closer to a group’s arrival date.

Conducting a Price-Value Analysis

In this course, we discuss the customer’s perception of value, market segmentation, and how to identify appropriate competitors. You’ll then learn about the price-value analysis.

Evaluating Group Business

Take this class and you’ll understand what to say when these opportunities come up. You’ll know what criteria revenue managers use to evaluate group business.

CRMA Study Guide

With the CRMA designation, you will show employers that you are serious about revenue management and committed to your professional growth.